We discovered, for instance, that Sralan Sugar doesn’t like people feeling picked on or victimised. Nope, he made it perfectly clear that he doesn’t like that sort of thing at all. Never mind the fact that he was bellowing away at people like a deranged loon within a minute or two of saying it, of course. It’d be churlish to let principles get in the way of a good, old-fashioned rant, after all. But then there’s a whole host of others whose faces aren’t fitting as a result of last night’s task, where the idea was that each team set up a photography booth in the middle of a busy shopping centre. Then the plan was to pick a theme, and flog photo gifts to the assorted masses. Sadly, Apprentice convention dictates that if you get nearly half the screen time to yourself, then you’re out on your ear. So it proved for Simon, who inherited the need to remind people he was the Project Manager on a regular basis. You get the feeling at times that Sralan Sugar would rather employ a ferret than a woman as his Apprentice (it’d certainly explain the result last year), but that aside, there’s more chance of him reading this review and deciding that I’m worthy of a job than him letting Claire win. In the final boardroom, where team Renaissance had walked back in with a loss, he seemed to spend a minute or two trying to find any way he could justify firing her over Simon, and very nearly did. The fact that she backtracked so quickly when he growled in her direction has done her few favours, either. Back to the task, though, which was really quite good, and was certainly given more screen time than usual. While the highlight was probably NickTheTrustedAdvisor eyeing up a Britney Spears lookalike, there was a lot else in there. Lucinda, for instance, blatantly isn’t going to win the show either, but Helene With Balls was clearly on a stitch-up job giving her a technical task. The fact that Lucinda had said that she wasn’t a technical person didn’t matter, because Helene had spent ten hours in a kitchen the week before (Apprentice logic at its finest). This all resulted in a pissing contest that was, bizarrely, being watched by a David Beckham lookalike in the corner of the room. Still, this was, in all, a very good episode, and it’s hard to ultimately disagree with who was fired, even if Simon was one of the few of these people who seemed, well, human (and there’s a suspicion, again, that keeping Claire in won’t hurt the ratings). Just looking, for instance, at the fixed grin on Jenny’s face in the boardroom made me wonder if the wind had changed or something. That’s quite possibly the scariest smile on television right now. Next week? It’s time to make ice cream, and we already know that Claire is one team leader. Will Lucinda be the other, so Sralan can move one step closer to appointing another bloke when he fires one of them? We’ll find out next time… Read last week’s review here.
